by Ed Yourdon In the last several years Google has become a widely-recognized brand, even recently ranked as the top-known brand name in the world. Anyone who is hosting a website, advertising online, or doing business should understand how to utilize Google services well. In short, over half of all Internet searches use Google. Google’s [...]

Directories are the bread and butter of SEO, but not all web directories are created equal. Google ranks websites based on citations or inbound links. The theory behind this is that inbound links are less open to manipulation than certain on-page and on-site factors that a particular webmaster has more control over e.g. meta descriptions, [...]